VFACTS September 2018: Total market decline of 5.5%

Mitsubishi, Kia and Nissan gain big ground, Hyundai and Toyota maintain positions 1 and 2, while Mazda, Ford and Holden suffer major declines.

Official figures released by VFACTS reported a total market decline of 5.5 per cent for the month of September to 94,711 - 5489 fewer sales than the September 2017 result. For the year to date, the total market of 881,005 sales is down by 8163 units, a 0.9% decline from 2017.

SUVs up, passenger cars down

Significantly, overall passenger car sales at 30,487 in September 2018 now account for just under one-third of the total market, at 32.2 per cent.

Top 10 brands that watched monthly sales slip back, year on year, included Mazda (-3258, -31.5%), Hyundai (-20, – 0.2%), Ford (-1761, -25.7%), Holden (-2231, -25.7%) and Volkswagen (-207, -4.2%).

Tasmania growth hot spot

Tasmania again performed outstandingly, realising an amazing 21.9 per cent increase. The Tasmanian result was an outlier with falls recorded in New South Wales (-9.4%), Victoria (-4.9%), Queensland (-4.6%), Western Australia (-1.1%), South Australia (-5.1%), the ACT (-0.6%) and the NT (-6.5%).

In terms of particular models, sales of Toyota’s evergreen HiLux were up and continued to lead the market with almost 4340 registrations, ahead of Ford’s Ranger, which was down significantly at less than 3230 sales.

Next was the Toyota Corolla at just over 2900 (down 4.5%), followed by the Hyundai i30 at more than 2500 (up 9%) and the ageing Mazda3 with just 1840 sales – down more than a third compared to September 2017, in line with most other Mazda models after a bumper August.

While strong Navara sales drove Nissan’s solid monthly result, Mitsubishi’s sales lift came courtesy of the ASX and Triton 4×4, and Holden Commodore sales numbered 670.

Top 10 brands, year to date:

1. Toyota – 164,988
2. Mazda – 86,074
3. Hyundai – 73,120
4. Mitsubishi – 64,468
5. Ford – 52,970
6. Holden – 45,548
7. Kia – 45,374
8. Nissan – 43,594
9. Volkswagen – 42,781
10. Honda – 40,537

Top 10 models for September:

1. Toyota HiLux – 4338
2. Ford Ranger – 3228
3. Toyota Corolla – 2917
4. Hyundai i30 – 2508
5. Mitsubishi ASX – 2138
6. Nissan X-TRAIL – 1908
7. Mitsubishi Triton – 1857
8. Mazda3 – 1842
9. Toyota LandCruiser – 1741
10. Nissan Navara – 1713

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After more VFACTS analysis?

Understand the market results of the key June - August period that included EOFY sales campaigns and see how key segment rivals compare over the first 8 months of the year.

All of that and more in the latest Auto Market Watch!

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