Are dealer sales opportunities set to grow?

Australians’ changes in transport preference are set to benefit the auto industry.

Australians’ changes in transport preference are set to benefit the auto industry as the nation begins to rebound from the COVID-19 global pandemic.

Last week carsales revealed the findings of its latest onsite consumer survey during its weekly webinar for Australian dealers, automakers and industry stakeholders. The survey, conducted April 18-27 with responses from almost 3000 Australians, suggests that car ownership is set to rise post-COVID-19 with preferences on transport impacted by the pandemic.

In a potential boost for car dealers,  58.8% of non-car owner respondents to the survey responded that they are now more likely to consider buying a car, with 38% of those ‘definitely’ likely to consider buying a car ‘right now’.

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