carsales has gone on the front foot on behalf of Melbourne car dealers, ensuring consumers know they are open for business.
In the face of a second lockdown for Greater Melbourne, Australia’s #1 for cars, carsales.com.au has been reinforcing the message that dealers are working within the requirements of the COVID-19 measures to serve Victorian consumers.
Now carsales has gone even further, with marketing investment sharply targeted to build awareness, clarity and understanding of the ‘Open for business’ message.
Furthermore, carsales is leveraging data insights to dynamically adjust marketing investment across digital channels nationally, ensuring that all auto Australian dealers are supported in this evolving landscape.
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